At Fierce, we are proud to provide women who ride fun, yet functional, mountain bike gear designed specifically for the female form.
We understand that, as women, what we wear impacts how we feel on the trails, and how we feel on the trails can translate to our riding. We aim to provide women of all ages, shapes and sizes, with kick-ass clothing and accessories that won’t let you down so you are free to focus on what matters – the shred!
Comfort and confidence are at the heart of everything we do, it can be daunting being a female in such a male-dominated sport. Fierce exists to bring the fun, and feistiness, into your ride; be it downhill, enduro, XC or a light pedal in the park, we’ve got you covered.
Keep reading to find out more about the brand and the people behind it.